Exploring successful brand stories in a connected world with JCDecaux

JCDecaux, the number one outdoor advertising company worldwide, is pleased to announce its second annual Conversation: Connected Brand Stories, which takes place on 30 August 2018, at the Bryanston Country Club. 
The event showcases the latest tech, like hologram and projection mapping as well as the state-of-the-art capabilities of virtual reality and augmented reality, and considers their application in marketing to an increasingly connected world.
In addition, a stellar line-up of world-class speakers will explore the connections that bring research, strategy, consumers and marketers together for brand conversations in connected world.
JCDecaux invites industry thought leaders to attend and share their insights into what makes a successful marketing strategy as we delve into how marketers can effectively reach, and build relationships with, connected consumers through digital and integrated campaigns.
The all-star cast of speakers for 2018 Conversations
Dion Chang,innovator and creative thinker extraordinaire, is one of South Africa’s most respected trend analysts. Chang takes a global perspective to gauge the zeitgeist and track ahead-of-the-curve trends which he applies to a local context to identify unexpected business opportunities. His extensive experience in the magazine industry as a journalist and media spokesman enables him provide insight into the flux between brands, consumers and the communication channels that bind them.
Carmen Murray,is thefounder of Boo-Yah!, an African inspired Advisory and Educational Marketing Services Company. Murray’s inspirational “masterclasses” – which cover everything from 4thtech transformation and gamification to brand purpose and creativity and inspiring innovation – have made her a household name among business professionals. Her presentations offer a knowledge that is easy to understand and is actionable and entertaining.
Neil Eddleston,Managing Director of JCDecaux OneWorld. With extensive experience in marketing research, London-based Eddleson heads up OneWorld JCDecaux’s division responsible for international sales, marketing and research in more than 80 countries. He holds joint responsibility for the development of JCDecaux’s digital, programmatic and data strategy as well as social media tools throughout the group
Other speakers include:Khumo Theko, Researcher and Trend Spotter at Flux Trends; Prescillia Avenel-Delpha, Chief Marketing Officer at Trace Mobile;Lotang Mokoena, Digital Strategist at VML South Africa;Dawn Rowlands, Dentsu Aegis Network Sub-Saharan Africa andValentine Gaudin-Muteba, VP for Channels and Operations at Trace Mobile.
Event Details
Date:Thursday 30 August 2018
Time:08h30
Venue:Bryanston Country Club, 63 Bryanston Drive, Bryanston, Sandton
Cost:The event is fully sponsored by JCDecaux Africa
Booking:Please clickhereto book your place
Join our marketing, media and trend gurus for a day of networking and insight as we chart the way forward in an ever-changing world.
For more information contact Wandile Setlhodi on (011) 514 1619 orwandile.setlhodi@jcdecaux.com.

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